Peugeot Reveals First Pickup

peugeot-hoggarA French pickup truck.

That seems like the kind of phrase that should never be put together in quite that order, but there you have it.

The French automaker recently revealed its very first pickup truck, the Hoggar.

The name comes from a concept that Peugeot unveiled all the way back in 2003.

However, the truck is not designed for a French market. Instead, the truck was actually designed in Brazil, specifically for Brazilians.

It was designed and adapted to the needs of its target market.

Brazilians can be on the lookout for the launch on May 15.

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Sunday, March 28th, 2010 Auto News

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